Should I remove Digital Advertising Alliance Protect My Choices Beta?

Lifespan of installation (until removal)

Versions

Version	Distribution
1.18.0.0	1.76%
1.17.0.0	0.75%
1.15.0.0	2.01%
1.14.0.0	1.51%
1.13.0.0	0.50%
1.12.0.0	1.26%
1.10.0.0	1.51%
1.9.0.0	0.50%
1.8.0.0	1.26%
1.7.0.0	2.51%
1.6.0.0	2.76%
1.5.0.0	3.02%
1.4.0.0	33.17%
1.3.0.0	12.31%
1.2.0.0	16.58%
1.1.11.0	1.01%
1.1.0.0	12.06%
1.0.0.0	5.53%

Rankings

• #14,320 The Sims Medieval Pirates and Nobles by Electronic Arts
• #14,322 AudioShell 1.3.5 by Softpointer Inc
• #14,323 Fallout New Vegas 1.4 by Bethesda Softworks
• #14,324 ImpôtRapide 2011 by Intuit
• #14,325 Digital Advertising Alliance Protect My Choices (Beta)
• #14,326 Cheat Engine 6.0 by Dark Byte
• #14,327 Sandboxie 3.76 (32-bit)
• #14,328 Windows 8 Codec Pack 2.0.1 by Cole Williams
• #14,329 Universal Driver Updater
• #14,330 Intel powered classmate PC Theft Deterrent Agent

from Digital Advertising Alliance

Remove Digital Advertising Alliance Protect My ...

Digital Advertising Alliance Protect My Choices Beta is a program developed by Digital Advertising Alliance. The most used version is 1.4.0.0, with over 98% of all installations currently using this version. It adds a Browser Helper Object (BHO) to Internet Explorer. The software installer includes 1 files and is usually about 836 KB (856,064 bytes). In comparison to the total number of users, most PCs are running the OS Windows 7 (SP1) as well as Windows 10. While about 86% of users of Digital Advertising Alliance Protect My Choices Beta come from the United States, it is also popular in United Kingdom and Canada.

URL: www.aboutads.info/help/IEPMC

Installation folder: C:\Program Files\digitaladvertisingalliance\protect my choices

Uninstaller: MsiExec.exe /X{05FD0640-DABB-4C27-8F91-05DA1ACC1C7A}

Estimated size: 836 KB

Language: English (United States)

1. On the Start menu (for Windows 8, right-click the screen's bottom-left corner), click Control Panel, and then, under Programs, do one of the following:
• Windows Vista/7/8/10: Click Uninstall a Program.
• Windows XP: Click Add or Remove Programs.
2. When you find the program Digital Advertising Alliance Protect My Choices (Beta), click it, and then do one of the following:
• Windows Vista/7/8/10: Click Uninstall.
• Windows XP: Click the Remove or Change/Remove tab (to the right of the program).
3. Follow the prompts. A progress bar shows you how long it will take to remove Digital Advertising Alliance Protect My Choices Beta.

1. Open Internet Explorer and click the Tools button, and then click Internet options.
2. Click the Advanced tab, and then click Reset. Select the Delete personal settings check box if you would also like to remove search providers, Accelerators and home pages. When Internet Explorer finishes applying default settings, click Close, and then click OK.
3. The changes will take effect the next time you open IE.

1. At the top of the Firefox window, click the Firefox button, go over to the Help sub-menu and select Troubleshooting Information.
2. To continue, click Reset Firefox in the confirmation window that opens. It will close and be reset.
3. When it's done, a window will list the information that was imported. Click Finish and Firefox will open.

1. Open Chrome and click the Chrome menu on the browser toolbar.
2. Select Settings. In the "Search" section, click Manage search engine. Check if (Default) is displayed next to your preferred search engine. If not, mouse over it and click Make default. Mouse over any other suspicious search engine entries that are not familiar and click X to remove them.
3. When the "Show Home button" checkbox is selected, a web address appears below it. If you want the Homepage button to open up a different webpage, click Change to enter a link.
4. Restart Google Chrome.

OS VERSIONS Win 7 (SP1) 50% Win XP 0%

USER ACTIONS Uninstall it 6% Keep it 94%

GLOBAL RANK #14,325

Which Windows OS versions does it run on?

United States	85.62%
United Kingdom	7.03%
Canada	3.76%
France	1.14%
Germany	0.82%
Brazil	0.33%
Italy	0.33%
Singapore	0.16%
RS	0.16%
Australia	0.16%
Netherlands	0.16%
Ireland	0.16%
Hungary	0.16%

What PC manufacturers (OEMs) have it installed?

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